K-popping

21 December 2018 By Sharon Lam Follow @sharonlamhk

J&J, Unilever and others have splashed out on cutting-edge cosmetics in Japan and South Korea. They want innovation, plus clout in China. Yet locals like Shiseido and snail mask supremo Amorepacific have cash and room to grow outside the region. They can reverse the M&A trend.

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U.S. pharmaceutical giant Johnson & Johnson agreed on Oct. 23 to buy all outstanding shares of Japanese skincare firm Ci:z Holdings that it did not already own for $2.1 billion. It cited a boost to its international innovation pipeline as one reason for the deal.

The skincare market in the Asia Pacific region was worth $63.1 billion in 2017, according to Euromonitor International. The colour cosmetics market was $18.9 billion, and the haircare market totalled $23.4 billion in 2017. The three segments are forecasted to grow at a compound annual growth rate of 3.9 percent, 5.9 percent and 2.1 percent respectively, over 2017 to 2022, according to the data provider.

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