We have updated our Terms of Use.
Please read our new Privacy Statement before continuing.

BA´s holy grail

6 March 2008 By Fiona Maharg-Bravo

The UK carrier has abandoned its longheld 10% operating margin target, thanks to a rise in fuel costs and slowing demand. The mystery is why the airline is still so upbeat on business class traffic. The bad news is probably far from over.

This content is for Subscribers only


Email a friend

Please complete the form below.

Required fields *


(Separate multiple email addresses with commas)