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Everyone’s a winner

20 August 2014 By Robyn Mak, John Foley

Market share is a big driver of value, but with so many ways to carve up a $308 bln sector, everyone seems to be number one for something. On the measures most relevant for shoppers, Alibaba is the clear victor. But JD.com looks better placed for a richer, more discerning China.

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