We have updated our Terms of Use.
Please read our new Privacy Statement before continuing.

To bid or not to bid

22 November 2009 By Rob Cox

With fewer resources and synergies from a deal, Hershey would need to stretch so precariously to buy Cadbury it could risk its controlling trust s raison d être. Still, never underestimate a shareholder whose priorities differ from those of, say, Kraft holder Warren Buffett.

This content is for Subscribers only


Email a friend

Please complete the form below.

Required fields *


(Separate multiple email addresses with commas)