Gung-ho for a Hay Day

16 October 2013 By Richard Beales

Buying half the Finnish Supercell for $1.5 bln will pay off only if the “Clash of Clans” producer can develop more hits. Zynga’s success barely outlasted its IPO, and its OMGPOP deal flopped. The market is easy to enter, so hot Scandinavian mobile game apps could quickly cool.

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