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Pork chop

23 April 2014 By Una Galani

WH Group’s chopped initial public offering still looks unappetising. The Chinese pork producer is slashing the size of its Hong Kong fundraising to as little as $1.3 billion, down from a previous target of at least $3 billion. But WH Group’s reluctance to accept a lower price means the IPO remains a tough sell.

The company formerly known as Shuanghui is sticking with its original plan to offer new shares at the indicated range of HK$8 and HK11.75 each. Even at the low end, that values its U.S. business Smithfield at 21 percent more than the $7.1 billion the Chinese group paid barely eight months ago, according to an analysis by Reuters Breakingviews.

That full-fat price is on top of the 31 percent premium that WH Group paid to take control of the U.S. business. The enlarged group claims it can add value to Smithfield by selling more low-cost U.S. pork to Chinese consumers. Yet large institutional investors appear unwilling to pay for value that they can’t yet see.

A better plan would be for WH Group to press ahead with the original offering but at a lower share price. That would allow the group to raise more cash to pay down some of the hefty $7.1 billion of net debt left over from the Smithfield deal.

Yet adjusting the price range is highly unusual for companies listing in Hong Kong, and would have delayed the IPO. Another option would be to postpone the offering until synergies from the Smithfield deal materialise, though that would leave WH Group saddled with more debt for longer.

A scaled-back offering at the original price range doesn’t address concerns about WH Group’s valuation, and does little to reduce its leverage. It also creates a potential stock overhang: Chinese private equity firms CDH Investments and New Horizon, which together own 40.5 percent of the company, will no longer sell any shares in the IPO. That is bound to will weigh on WH Group’s shares after the listing. The decision to stick to its valuation could leave WH Group in the pigsty.


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