Amanda Gomez joined Reuters Breakingviews in January 2018. She previously held internships at CNN International and Argentina's Clarín newspaper. She has also worked as a business journalist at TheStreet.com covering the stock market and written about the food industry at trade publication The Food Institute. She completed her master’s degree at Columbia Journalism School in 2017 and has a bachelor’s in journalism and media studies from Rutgers University.
The meatless burger maker was a capital markets star in 2019, and sports triple-digit revenue growth. But it also bears the risks of uncertain demand, dependence on retailers and fierce rivals. Founder Ethan Brown could learn from another once-racy consumer brand: Under Armour.
Investors torched a fifth of the retailer’s market value after it missed earnings and cut its outlook. CEO Michelle Gass’s partnership with the e-commerce giant isn’t helping. Its small size and store locations leave Kohl’s too exposed to the power Amazon wields.
Tales affect human behavior and can be measured, Robert Shiller suggests in “Narrative Economics.” This could show whether, say, consumers heeded President Roosevelt’s call to spend more during the Great Depression. It’s a difficult task, but the shift from hard data is overdue.